Year 12 - Film Studies Reading - Marketing

Here are some articles/blogs we're going to use in today's lesson.

http://entertainment.howstuffworks.com/movie-marketing2.htm

http://www.iabuk.net/en/1/moviemarketingthechangingfilmmarketingmodel.html

http://www.reuters.com/article/2010/06/11/us-industry-idUSTRE65A13Q20100611?pageNumber=1

http://www.huffingtonpost.com/scott-mendelson/modern-movie-marketing-ca_b_640327.html

http://www.ultraculture.co.uk/1582-an-experiment-in-modern-movie-marketing.htm